How we started

Most of us accept that good oral hygiene involves cleaning our teeth daily. But what we don’t always consider is the effect of ingesting the synthetic chemicals found in commercial oral care products.


We had one question…are all these chemicals really necessary? Research soon highlighted to us that nature already offers us everything we need to effectively look after our oral health. Which is how Georganics was born.

We started out selling natural, environmentally sustainable and 100% vegan oral care products like our natural, fluoride-free toothpaste, at London farmers markets. Before long, demand meant that we had expanded into a new laboratory in the Sussex countryside.


Today, we’ve grown into one of the most trusted, genuinely natural oral care brands. We've also gained recognition for being one of the only brands pioneering zero-waste, low impact living, working with nature rather than against it. In the UK, we are retailed in Wholefoods Market, Planet Organic, As Nature Intended, Revital, Selfridges and John Bell & Croyden as well as supplying a large number of the organic and zero-waste stores across England and Europe.